Published: March 29,2016
The Luxury Festival is set to make its debut in India from April 1, 2016 at the National Capital.
The three-day exhibition has been jointly organised by Quintessentially Lifestyle Services India and GroupM (a WPP Company) with Confederation of Indian Industry (CII) as the Trade Partner.
The Festival will showcase automobile luxury brands like Rolls Royce, Maserati and BMW.
Beautiful vintage and classic cars belonging to the bygone era will be adding a dash of vintage character to the Festival.
More than 33,000 luxury cars – including those of the three German brands, Mercedes-Benz, Audi and BMW – were sold in India in 2015. Demand for luxury cars continues to remain strong in 2016.
Amit Dutta, Managing Director of Quintessentially Lifestyle India says, “A dramatic change is underway around the lifestyle aspirations of affluent Indians. The new mindset is influenced by growing self-confidence, expanding consumerism, and increased spending power, greater access to international affluent lifestyle goods and services and sheer desire.”
“Epitomising luxury in all true sense of the word, the Festival represents celebration of luxury, grandeur and style – promising an experience of a lifetime. A dazzling 3 day event showcasing leading luxury and exclusive boutique brands to an ultra-exclusive audience,” Dutta further added.
“The Luxury Festival has brought together the most prestigious brands and the most powerful influencers in the world of luxury under one roof. India is opening up to luxury and as the lead player in helping brands build a presence in this country. GroupM is thrilled to be supporting the first such luxury exhibition” says CVL Srinivas CEO GroupM South Asia.
Source: the luxury festival