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Samsung chips @ 850 mbps for next gen ADAS

Samsung recently introduced its  eUFS memory chips capable of  data transfer @ 850 megabytes per second. These chips are claimed to be  3.4 times faster than  eMMC 5.0 technology based offerings which are  around 250 mbps data transfer. The 128GB and 64 GB variants can be used in ADAS as well as for in -dash infotainment system.

Samsung’s Senior Vice President of Memory product Planning & Application Engineering, Jinman Han, says these chips are helping the company take a “major step forward” towards the next generation wave of technology products to be used in cars for keeping drivers connected through in-dash systems.

According to Samsung, with these faster speeds, in-car infotainment systems will have better performance for anything from managing music lists to speeding up the responsiveness of navigation and directions and checking on current weather conditions where internet connectivity is required. These new chips should be extremely well-equipped at handling any sort of errors that may pop up as Samsung notes that they’re efficient and reliable solutions, while also highlighting that they use the MIPI UniPro protocol. The chip reliability is further improved by features which Samsung states will help to support advanced data refresh and temperature notifications.

All said and done auto makers having ADAS solutions based on other chip makers may take a while to consider a shift. Market share of these new variant  will have a bearing on its features which appeal to auto makers in designing their so called  next-gen ADAS and infotainment systems.

Courtsey:  Justin Diaz

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