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The idea behind Kruzr, smart-driving assistant app

‘Too many died in accidents caused by distracted driving’: Pallav Singh, co-founder, smart-driving assistant app Kruzr

Eureka Moment: As someone who loved driving, it bothered Pallav Singh to see so many people die in road accidents caused by human error. “My friend Dinesh Fatehpuria and I realised no one had developed an easy-to-use software solution. Distraction due to mobile phone usage while driving is one of the main causes of road accidents. By turning the phone into an automatic driving assistant, we’d eliminate distracted driving,” he says. They came up with the idea of a smart assistant that could analyse and improve driver behaviour and call for prompt emergency care after an accident.

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